Getting the Story Straight: Illusions and Delusions in the Organizational
Change Process
David A. Buchanan. Tamara : Journal of Critical Postmodern Organization Science.
Las Cruces: 2003. Vol. 2, Iss. 4; pg. 7, 15 pgs
Abstract
This paper considers the methodological implications arising from competing
narratives of organizational change process in a large acute city teaching hospital.
This qualitative case study was informed by a processual-contextual perspective,
and relied on an interpretive, constructivist epistemology. Tow forms of contradiction
are revealed. First, differing accounts were offered of substantive dimensions
of the change programme. Second, the impact of change on organizational effectiveness
was indeterminate. This study suggests that the unitary, authentic narrative
is illusory. Political motivations underpinning account-giving, and phenomenological
variations in the lived experience of change, make competing narratives a naturally
occurring phenomenon, not a methodological aberration. These findings have two
main implications. First, case narrative validation through triangulation should
be abandoned in favour of the pursuit of polyphony and ambiguity. Second, the
researcher faces the choice of being either an arbiter of accuracy, or of holding
the less comfortable, more challenging, but creatively constructive role of
exposing organizational tensions, disputes and contradictions.